Tag: marketing
How to be Successful in YOUR Job Search
I’ve heard good news from a few clients: they landed jobs! And better than that: positions...
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Post-Job Interview: Thank You Notes Matter!
ALWAYS, always send a Thank You Note after your job interview. To distinguish yourself from other...
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Job Search is a Marketing Campaign
Job seekers, here’s how to find a job using marketing principles. Because that’s what...
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Guest Post: 5 Tools Every Job Seeker Should Know About
As my readers know, I rarely run guest posts for 2 reasons: I have a specific viewpoint about job...
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Are Cover Letters Really Dead?
“Cover letters are dead!” scream headlines from Forbes and Fast Company. Is that true?...
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5 Tips to Make Your LinkedIn Photo Work for You
Here are my tips on what makes a good profile photo for LinkedIn: Put up a head shot, either full...
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5 Strategies to Improve Your Job Search
Focus your resume and LinkedIn profile on your impact. Hiring managers and recruiters care about...
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3 Lessons for Job Seekers from Marketing
“If you’ve created something you truly believe in, then your obligation is to bring it to other...
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Why You Need More than “Just a Resume”
A prospective client wrote that she just needs a resume and doesn’t understand why I told...
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Why You Must Include a Cover Letter When Applying for a Job
Finding a job means finding your “right fit” – where you are the solution to the...
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How to Deal With Weight Discrimination
It’s a rising form of discrimination: body size bias. More and more, people who are visibly...
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