Marketing
5 Strategies to Improve Your Job Search

5 Strategies to Improve Your Job Search

 Focus your resume and LinkedIn profile on your impact.  Hiring managers and recruiters care about the impact  you had on the company you work(ed) for.  It’s the only indicator of probable future impact, on their company.  Read my blog posts about adding accomplishments to your resume and using the “so what” test to zero in... ...Continue Reading
11 Steps to Transition from One Career to Another

11 Steps to Transition from One Career to Another

We move from one career to another by choice and because we have to.  Perhaps we’ve become bored with what we’re doing or we realize we never liked doing it in the first place – “I just fell into it” or “my parent did it, so I followed that example.”  Or maybe the work we’ve... ...Continue Reading
7 Ways Unemployed People Can Show Employers Their Skills are Up-to-Date

7 Ways Unemployed People Can Show Employers Their Skills are Up-to-Date

If you’ve been unemployed for many months, it’s difficult to overcome the perception that your skills aren’t up-to-date. Here are 7 ways to keep current and showcase your value to potential employers. Take classes. Going to school is a great way to keep your skills up-to-date and fill in skills gaps. There are endless learning... ...Continue Reading
How Adding Hyperlinks on Your Resume Builds Credibility

How Adding Hyperlinks on Your Resume Builds Credibility

I put hyperlinks in all the resumes I create. Hyperlinks, for those who may not know, are live links to a website, embedded within a Word or PDF document.  When someone clicks on the hyperlink, they will be taken to that website via their browser. If their browser isn’t open, clicking the hyperlink will open... ...Continue Reading
How One Recruiter Views Applicants aka Market Research

How One Recruiter Views Applicants aka Market Research

The other day, I asked a recruiter of senior-level staff for high profile non-profits what she is looking for in candidates. Here are a few nuggets from that conversation: Candidates must submit a cover letter that shows some kind of knowledge about and enthusiasm for the organization. Otherwise, she tosses the resume without looking at... ...Continue Reading